Put your brand in front of the right audience and gain highly targeted traffic.
A majority of your prospective customers are searching for your product or service at this very moment. Who will they find first — you or your competitor? Paid ads can get you in front of your target market exactly when they’re looking for you. That means instant traffic and high conversion rates.
At SEO Charlotte, we offer pay-per-click (PPC) advertising and AdWords management in Charlotte, North Carolina to increase your visibility, online.
What is Pay-Per-Click (PPC) Advertising?
With PPC ads, you pay for the top positions on search engines and your ads appear on authoritative websites. You only pay when your ad is clicked; for each click you receive – hence, the name pay-per click. Unlike traditional media buys, you don’t pay a large amount for a set number of ad impressions, and this makes PPC ideal and more cost-effective for small businesses.
In addition, PPC compliments existing SEO strategies, as it tests business models, keywords, and marketplace verticals. It arms your SEO plans with facts—not assumptions.
Maximized PPC Budget
Our expert PPC team will find the optimal media matrix to maximize your goals and budget. Whatever your industry, we will make sure your budget is used to its fullest potential across the major PPC advertising channels.
Keyword Research + Optimized Landing Pages
The right keyword is the foundation of a good paid marketing campaign. We use proven keyword research and strategies in our Charlotte PPC management campaigns to ensure that you get the biggest bang for your buck.
In addition, we also make sure that your pages are optimized, so that these pages rank higher on user searches. This, in turn, encourages people to visit your site through Google AdWords or Bing Ads. We will build your landing pages using tried and true tactics.
SEO Charlotte’s dedicated PPC management team helps you make the most of your budget with our strategic AdWords services:
Monthly Reports – We’ll keep you in the loop regarding your click-through rates, converted clicks, and other indicators of your PPC ads’ performance to provide a picture of your campaign’s progress.
Conversion Tracking – Our experts will monitor how your PPC campaigns are doing in terms of return on investment, the effectiveness of new ads, and more to help you shift your strategy as necessary.
Bid or Budget Management – There’s no such thing as an unlimited PPC budget, so we’ll help you maximize your resources for accurate and efficient ad spending.
Display Ads – Knowing your audience is critical to any marketing campaign. Our services ensure you are visible on reputable sites that they browse frequently. This increases your chance to become their go-to brand in your industry.
Retargeting Ads – Attracting new users is one thing, keeping them is a whole other ball game—retargeted ads help turn your frequent visitors into loyal patrons.
Highly Capable PPC Team
At SEO Charlotte, we have a team that is highly trained in all aspects of PPC advertising. This agile team is flexible and adaptable, and can quickly change the PPC strategy, as needed, to generate the most leads. This translates to a more effective, less financially wasteful PPC campaign for you.
Work with SEO Charlotte, today. Call us for a free consultation.